New Century
Fall Quarter of 2005 will begin our 100th academic year. Looking toward a year of celebrations, this seems like a great time for us to reconnect with our alumni and friends, both here and around the globe. The many Centennial events currently in the planning stage will be a great opportunity for our alumni, corporate, and community partners to meet, reunite, network, and commemorate the achievements of an institution that has had a far-reaching impact on the business environment. Watch for future issues of The Business Report to stay connected to the College, Centennial celebrations, classmates, and friends. And spread the word – pass this issue on to others, and send us your news.

News of Alumni
Are you looking for a way to find and connect with old classmates and other Bearcats? Now you can – by joining the new UC alumni network. Sign up for the exciting new online networking opportunity for all UC alums. To enroll, you'll need your alumni ID number; go to www.alumni.uc.edu and in a few seconds, you'll have your ID. From there, you can establish your inCircle profile and be a part of this great network.

The 20th Annual Cincinnati Business Achievement Awards Banquet was a great success.

New Programs
As our Centennial approaches, we are in the launch phase of some dramatic program changes. To learn more…

MS-Finance  |  MS-Marketing  |  MBA Innovations  |  BBA EXTEND

New Initiatives
SAP America, Inc. is awarding CoB $675,000 to implement a visionary corporate-university partnership - SAP Enterprise Systems Initiative.

Assisting others is replacing fun-in-the-sun Spring Breaks; CoB students help build New Homes in Costa Rica.

New Dean
After 16 years of distinguished service, first as Marketing Department Head, then as CoB Dean, Dr. Fritz Russ has been promoted to Senior Vice Provost for Program Development and Budgeting for the University. While Associate Dean Mike Magazine serves as Interim Dean, a national search for a new dean is underway. Of the more than 90 applicants, a dozen qualified candidates went through a preliminary screening, and four finalists are visiting campus to meet with faculty, staff, students and alumni and corporate partners.

New Athletic Conference
If you're not located in Cincinnati, Cincinnati could soon be coming to you. UC is now part of the Big East Conference, and to celebrate both the College Centennial and the Bearcat move, CoB will hold alumni receptions in Big East cities next year. Watch to see if we'll be in your town.

New Tangeman
If you haven't visited campus recently, you're in for many surprises, the most noticeable of which is a new – but not renamed! – Tangeman University Center circled by dazzling new green spaces, walkways, and other works in progress.

News of Faculty and Staff
CoB faculty receive national recognition and continue to make a difference.
Meet our new Graduate Career Development Team.

Cincinnati Business Achievement Awards 20th Annual Banquet

College of Business alumni, corporate and community partners had a wonderful opportunity to catch up on good times with former classmates at the Cincinnati Business Achievement Awards 20th Annual Banquet.

Jerry P. Leamon (BBA '72), Global Managing Partner-Clients and Markets at Deloitte received the 2005 Carl H. Lindner Award for Outstanding Business Achievement. Leamon handles the firm's top 1000 accounts, is responsible for all market-facing programs, and serves as a corporate advisory partner. Leamon received the UC Alumni Masters Award in 2001. He is a member of the Charles McMicken Society (Founder Level) and has been a strong supporter of the Carl H. Lindner Honors-PLUS Program.

Joan R. Herschede received the 2005 Alumni Association Distinguished Service Award. She and husband Mark owned Husman Snack Foods and, with other family members, The National Underwriter Company. In addition, Joni was Owner, President, Secretary, CEO, and Director of The Frank Herschede Company, a retailer of jewelry and fine giftware. She is a former UC Trustee, a UC Foundation Trustee Emeritus, and currently a member of the UCATS Board of Directors. Herschede is a Charter Member of the Charles McMicken Society and has received numerous awards, including the National Society of Fundraising Executives Outstanding Volunteer Award and the UC Award for Excellence.

Proceeds from the banquet benefit scholarship programs and other College initiatives. Many thanks go to our Alumni Board of Governors and our corporate sponsors for making the evening such a great success.

For more information about College alumni activities, visit www.business.uc.edu/alumni.

New MS in Finance to Train Investment Professionals

In Fall 2005, the College will offer a new one-year Master of Science in Finance (MS-Finance) Program to train investment professionals and financial analysts. A growing need for highly-trained and certified investment professionals prompted the Finance Department to design the MS-Finance Program to prepare students for the increasing complexity of financial securities, markets, and financial statements.

A key value of the program is that it provides the training necessary to pass the CFA exam. The CFA Institute® administers a series of exams to certify finance professionals; the exams, combined with sufficient work experience, qualify students to become certified as Chartered Financial Analysts. The examination process is rigorous, with pass rates in 2004 of 34%, 32%, and 64% respectively for the Level I, II, and III exams. CFA Institute® surveys show that CFA® charterholders earn 25% more than non-charterholders with similar experience. In 2003, the median compensation for a CFA® with ten years of experience was $203,000.

For more information, visit www.business.uc.edu/msfinance.

New MS in Marketing Offers Real-World Experience

In response to the high demand for experienced professionals, the College of Business has developed a new graduate degree program aimed at providing a balance of academics and real-world experience in the field of marketing. The Master of Science in Marketing (MS-Marketing) Program offers an innovative and specialized academic curriculum that provides both breadth and depth in the field.

Field study will provide students with practical, hands-on knowledge informed by the principles and techniques they have learned in the classroom. This training gives students an edge in establishing or advancing their career in marketing.

The MS-Marketing Program will be led by a renowned team of Marketing faculty with strong connections to the business community and partnerships with major marketing organizations.

Students graduating from UC's Master of Science in Marketing Program will have the skills and practical experience to develop careers in a variety of related fields, including Market Research, Brand Management, Advertising, Sales, and International Marketing.

For more information, visit www.business.uc.edu/msmarketing.

MBA Program Innovation

The College of Business is rolling out a redesigned MBA curriculum to better reflect our changing student demographic and to respond to the needs of the business community. With MBA tuition escalating nationally, our accelerated and combined MBA/MS programs provide our students with the optimal return on their investment. The key features are highlighted below.

Triple Option. The College now offers three full-time MBA designs:

• an accelerated 12-month option
• a 15-month option that includes a paid summer internship
• a 21-month program that combines the full-time MBA and summer internship with a specialized Master of Science (MS) degree in Accounting, Finance, Information Systems, Marketing, Quantitative Analysis, or Tax.

New Part-Time Curriculum. The part-time MBA curriculum is now organized into five blocks:

• fundamental tools courses
• a course set of the functional business frameworks – managerial economics, finance, financial and managerial accounting, marketing, operations, and information systems
• cross-disciplinary courses, including global (economic and cultural), legal, ethical, technological, and organizational contexts
• expertise building through specialized electives
• core material is integrated through a course in corporate strategy and a capstone project

Beyond an initial set of courses, students may take courses within a block in any order. This flexibility allows students to complete the program in a timely manner even if they must carry a reduced load or skip a quarter.

New Full-Time Curriculum. T he Comprehensive Hands-on Integrative Management Experience (CHIME) is a program-long project in which students create and champion new products and solutions that will influence actual business decisions. At the outset of the program, a topical business challenge or opportunity (e.g., identity theft and online commerce, intellectual property protection, outsourcing, RFID, Sarbanes-Oxley) is introduced. The whole class works together to develop and market innovative solutions that will respond to the business need. At the end of the program, the class will present its solutions to industry experts.

For more information, visit www.business.uc.edu/mba.

College of Business “Extends” Its Reach

As today's students seek to complete their bachelor's degree later in life while working full-time, after completing an associate degree, or after leaving another university, it's clear that the one-size bachelor's degree no longer fits all. To provide our students flexibility and to help them meet their professional goals, this fall the College of Business unveils a new undergraduate Bachelor of Business Administration Program option - the BBA EXTEND.

Based on focus groups with over 100 students currently in regional business programs, BBA EXTEND has been designed for holders of an associate degree or equivalent learning to complete their BBA degree from the University of Cincinnati in as little as two years. Part-time students can complete the program in four years. Both options allow students to earn their degrees without having to come to the Uptown Campus.

The BBA EXTEND also offers the option of two new majors – the Accounting & Finance major and the Management & Marketing major. These majors have been developed to meet the needs of students and professionals seeking a bachelor's degree in a focused and actionable field of study.

To make the BBA degree more accessible to students throughout the Cincinnati region, the EXTEND option in both full and part-time versions will be offered at multiple sites – full-time at Raymond Walters College and Clermont College, and part-time at Raymond Walters, Clermont and the Uptown Campus. The new program will serve non-traditional students who are employed full-time, as well as traditional students who have begun post-secondary education at a regional campus.

BBA EXTEND is expected to enroll nearly 200 students when classes begin in September 2005.

For more information, visit www.business.uc.edu/bba-EXTEND.

SAP America Awards Gift

SAP America, Inc., a subsidiary of SAP AG, has awarded a $675,000 gift over five years to the College of Business to implement a visionary corporate-university partnership – the SAP Enterprise Systems Initiative.

The Initiative will combine program innovations, a state-of-the-art lab facility, and the College's world-class faculty expertise to give students an all-inclusive approach to learning business technology. The program will figure prominently in both undergraduate and graduate programs, fostering a holistic understanding of business technology through hands-on experience. Core courses will include an integration module that helps students understand the impact of technology across business functions.

“The ultimate goal of this gift is to help educators better prepare students to compete in the technically sophisticated workforce of the future,” said Mark White (BBA '79), CFO of SAP America, Inc. “More and more companies will hire graduates who have business technology experience.”

A key aspect of the program is SAP Fellows. Faculty will be selected based on their technology expertise to serve as resident experts and as a resource base to help students acquire deeper literacy in business technology applications.

SAP is the world's leading provider of business software solutions: enterprise resource planning and related software solutions such as supply chain management, customer relationship management, product life-cycle management, and supplier relationship management. Currently, over 26,000 customers in over 120 countries run more than 88,700 installations of SAP® software. Powered by the SAP NetWeaver™ platform, mySAP™ Business Suite solutions help enterprises around the world improve customer relationships, enhance partner collaboration, and create efficiencies across their supply chains and business operations. SAP has subsidiaries in more than fifty countries.

The Initiative will raise the College's national visibility by producing interns and graduates who are already skilled in SAP applications – a highly marketable proficiency.

New Homes in Costa Rica

During Spring Break, eleven UC students joined Lee Armstrong, CoB's Assistant Director of International Programs, and Siusan Durst, Professor of Spanish, to volunteer with Habitat for Humanity Costa Rica to construct homes for four families who had lost their homes and possessions in a flood earlier in the year. Volunteering in Costa Rica was a component of an International Business service learning course worth three credits.

Students volunteered on a blitz build in Sarapiqui, Costa Rica, along with at least 50 Costa Rican volunteers to raise six houses in five days. While digging foundations and mixing cement by hand alongside Costa Rican volunteers, students learned about teamwork, communicating across language barriers, adapting to a different concept of time, and the importance of relationships in Latin cultures.

This was the first year that the Spanish Department joined the College of Business on this interdisciplinary study abroad program. Involving Spanish speakers in the program encouraged our students to have more in-depth interactions with Costa Rican volunteers.

The group organized fundraisers to help with each person's $450 donation to Habitat for Humanity International. Employers, friends, and family also contributed to the required donation that is used to buy building materials. A typical three-bedroom house in Costa Rica costs about $7,000 to build.

The biggest reward of the volunteer experience for the UC students was being told by one of the Costa Rican home owners at the closing ceremony that each of them would always have a home and family to visit in Costa Rica.

For more information on CoB's Global Programs, visit www.business.uc.edu/global.

CoB Faculty

QA Professor Named to NSF Panel

Jeffrey D. Camm, Professor of Quantitative Analysis, CoB Research Fellow, and Head of the QAOM Department, has been named to a National Science Foundation (NSF) panel to review and evaluate proposals for its Small Business Innovation Research (SBIR) program.

The NSF SBIR program is designed to support innovation among the country's small-business community (fewer than 500 employees) in four areas: Information Technology, Biotechnology, Electronics, and Advanced Materials & Manufacturing Processes.

The Panel is composed of outside experts who will review proposals and make funding recommendations in the area of IT Operations Research.

Dr. Camm is on sabbatical this academic year at Dartmouth's Tuck School of Business.

Marketing Professor Wins International Award

The Distinguished Scientific Achievement Award of the Society for Consumer Psychology has been awarded to Marketing Professor Frank R. Kardes for outstanding research contributions. Dr. Kardes' research on judgment and consumer decision-making has been cited in more than 1,000 articles.

Michael L. Dean EXCEL Program

Fifteen years ago, CoB Faculty member Mike Dean (now Professor Emeritus), reflecting his own personal passion for teaching, endowed an awards program to motivate and recognize outstanding educators in the College. Called the Michael L. Dean EXcellence in Classroom Education and Learning (EXCEL) Award, this program over the years has made “no strings attached” grants to recipients totaling more than $100,000.

The EXCEL Awards make a positive statement to both current and prospective faculty as well as students and parents that CoB is serious about quality education. To this end, the awards serve as strong magnets, both to attract and retain quality educators as well as to recruit students by providing an important “point of difference.”

The initial EXCEL Award was limited to outstanding teaching at the undergraduate level. However, in the year 2000, a second EXCEL Award was established to honor teaching excellence at the graduate level. Now both programs recognize the “best of the best,” awarding a total of $10,000 annually or $5,000 each in recognition of excellence at the undergraduate level and separately at the graduate level.

Professor Emeritus Michael L. Dean now lives in Sedona, AZ, with his wife Carol. He is actively involved in community volunteer activities, including positions on philanthropic, cultural diversity, and religious institution boards. The Deans have two children and identical twin grandsons.

CoB Staff

Graduate Career Development Team

As part of its commitment to enhance career opportunities for students and alumni through stronger ties with the corporate community, the College recently welcomed Mike Chikeleze and Susan McCord, who now form our Graduate Career Development Team.

Associate Director of Corporate and Employer Relations, Mike Chikeleze has an extensive track record of relationship building and development experience, having worked at P&G, JPMorgan Chase, and the St. Louis Development Corporation. A graduate of Washington University in St. Louis with graduate degrees in law and business, Mike is responsible for fostering corporate relationships, assisting employers with recruiting, and enabling efficient access to student talent.

As Associate Director of Career Services, Susan joins us with over 17 years of career development consulting experience, most recently as Vice President, Senior Consultant at Lee Hecht Harrison, one of the nation's premier international career management firms. A graduate of UC with a Master's degree in counseling, Susan will assist students in all aspects of the career planning and job search process, providing resources, workshops, and individualized coaching.

For more information, visit www.business.uc.edu/mba/careers.

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